In this exciting episode of Ledger-ndary, we engaged in a thoughtful and inspiring conversation with Costanza Casullo, a talented full-stack web developer turned entrepreneur. Costanza is the founder of Bromley Web Works, a full-stack development company specializing in custom, secure, and high-performing websites for accounting firms. With a strong technical background from Codeworks, she has mastered the art of crafting tailored online experiences that help firms stand out in the competitive digital landscape.
What’s in this episode?
🔹 Building From the Ground Up: We discuss Costanza's journey from a full-stack developer to a successful business owner, and the mindset needed to thrive as an entrepreneur.
🔹 Why Accounting Firms Deserve More Than Templates: Costanza explains the difference between generic website templates and custom-built solutions, emphasizing the importance of a unique digital presence for accounting firms.
🔹 Navigating Outsourcing: Learn how Costanza helps accounting firm owners outsource without losing control, maintaining quality, and ensuring security.
🔹 Future-Proofing Your Online Presence: We dive into strategies for accounting firms to stay relevant in an ever-evolving online environment, from automation to client portals.
🔹 Rapid Fire Fun: We close the episode with some light-hearted questions, including Costanza’s must-have tech tool, dream client, and more.
This conversation is an inspiring and insightful deep dive into the world of web development for accounting firms, showcasing how a great website is not just about looks, it's about building trust, compliance, and a strong brand identity.
Don’t miss this powerful episode, tune in now!
Bharat Kanojia
Associate Director
With 15+ years of experience in outsourced accounting, BK leads a team that helps small and medium businesses, including franchises, optimize financial operations. He simplifies complex processes with cost-effective solutions, enabling businesses to scale and thrive. BK’s expertise allows clients to focus on growth while he stays ahead of industry trends to address their challenges.
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